Panel
Concept Research operates an online panel of respondents worldwide across the UK, USA, Europe, the Nordics, the Middle East, North Africa, South Asia and Asia Pacific.
The panel delivers continuous access to an engaged, responsive audience profiled on important demographic, attitudinal and lifestyle attributes. This ensures that we can execute a wide range of projects – from urban representative samples to re-contact surveys with hard-to-reach audience.
Quality Suites
As data quality becomes an increasing consideration for companies investing in market research, it’s important to verify respondent authenticity. Concept Research Quality Suits is a comprehensive validation approach to ensure the quality of studies.
IP Verification
IP address of a new panelists validates location, in order to ensure they are within the market region.
Checked against a known list of fraudulent servers to ID fraud at the time of recruitment.
Duplication Prevention
It’s also important to prevent the same “person” from completing the same survey more than once, either because they are coming from multiple panels being used on a project or exist multiple times within the same panel.
Loyalty Detector
Fraud respondents blocked from entering surveys.
Proven effective regardless of source, market, or audience type.
Offered standard on all consumer work over 10% IR.
Unique Survey Responders
Eliminates duplicates at the start of a study.
Ensures unique respondents are completing a study by employing proprietary and industry standard digital fingerprinting technology.
