We have teams who are expert in audience measurement for major national and international media, therefore, we propose a broad expertise including traditional and digital media audience measurement, syndicated media research, content development and testing, software services, market sizing and segmentation, customer acquisition and retention, media brand equity measurement, as well as the creation and running of on-line panels and communities and techniques for forecasting the likely success of new content, products and services in the market.

Our teams of public affairs conduct research on public policy issues and on the attitudes and behaviors of citizens and consumers of different parts of the country. They also conduct political climate surveys and voting intention forecasts, public opinion research and elite stakeholder, corporate, and media opinion research. Our goal is to help our clients manage issues, advance reputations, determine and pinpoint shifts in attitude and opinion, and enhance communications.
We provide clients with information that helps them understand how they can build efficient and effective policies, programs, communications strategies, and marketing initiatives.
Our social research is categorized around various sectors of activities:

• Corporate Research.
• Reputation Research.
• Political and Election Research.
• Public Sector Research.
• Social Research.
• Trends Research.

Brand image is the most vital asset of the enterprise. It is the impression held by the potential customers. It is the primary objective of the firm to establish a leading brand through customer loyalty.
Significance
Brand Image distinguish from other products in terms of logo, price, quality, packaging, labeling and market position.
It determines the sales of the products as the character and value is portrayed by it’s image.
The mutual loyalty of the customers is essential to attract and retain the existing consumers.
Hence, Our team thrives to evaluate the pre-launch brand and establish proactive solutions to eliminate the firm’s adversity in a prevailing brand.

Healthcare industry needs proper surveys and focus group to get a hold in the market. Many pharmaceutical industries do market research before launching their product or service in the market to understand what people’s needs from them are. Through our Concept Research healthcare panel, you can reach your targeted audience at all levels whether it is local or global. We have a team of specialized fieldwork consultancy and freelancer’s who can help you get a hold in the healthcare industry.
We work with our clients and take their opinion before starting our online survey so that we can have an idea about their opinions and expectations. We offer both qualitative and quantitative research to provide you insight into the field. Our experienced and knowledgeable team of interviewers, moderators, analysts, and ethnographers strategizes everything so that our client is able to achieve his objective.

Our Panel of Healthcare center is a vast pool of specialists. This panel is growing at a very fast pace to cover up all the fields.

• Allergists/Immunologists
• General/Family Practitioners
• Internal Medicine
• Pharmacists
• Psychiatrists
• Cardiologists
• Endocrinologists/Diabetologists
• Nurses
• OB/GYNs
• General Surgeons
• Hematologists/Hematology-Oncologists
• Anesthesiologists
• Dermatologists
• Gastroenterologists (inc. HEP)
• Infectious Diseases (inc. Tropical Medicine)
• Nephrologists
• Neurologists
• Oncologists
• Ophthalmologists
• Pediatricians
• Pulmonologists
• Rheumatologists
• Urologists
• Critical Care/Intensive Care
• Emergency Medicine
• Geriatrics
• Neurosurgery
• Neurology

As we all know that in the world, our business environment and technology are changing drastically. People are rapidly embracing the idea of being able to watch, read, listen to and access the content they want, when they want it, where they want it.
Concept Research provides companies in the fast-changing media, content and technology industries with research-based insights to improve their competitive advantage to the best possible manner.
We have teams who are expert in audience measurement for major national and international media, therefore, we propose a broad expertise including traditional and digital media audience measurement, syndicated media research, content development and testing, software services, market sizing and segmentation, customer acquisition and retention, media brand equity measurement, as well as the creation and running of on-line panels and communities and techniques for forecasting the likely success of new content, products and services in the market.